Sailing in Wailea, Maui with Hayhay Couture

The Hina

Hina in the water Wailea on the shore

Jazmin and the blue

Hayhay designer, Hayley

Out to sea

Girl in the water

Oh captain, my captain - Sage

Throws and Toes

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Sage and wife Liz, both born and raised in Hawaii grew up paddling, sailing, surfing, and fishing from a young age. The 2 met while attending the California Maritime Academy both receiving Bachelor of Science degree in Marine Transportation and a Third Officer's Unlimited Tonnage United States Coast Guard License.  They started operating the 'Hina' 12 years ago and in 2009 received the Hawaii Eco tourism Association, Eco Tour Operator of the Year award.

The 'Hina' is my personal favorite of all the sail/snorkel adventures offered.  The “wa’apea” experience is so unique, it launches from 'Ke One o Polo Beach' or Polo Beach for short, in front of the Fairmont Kea Lani, just like a traditional Hawaiian sailing canoe, and only takes six passengers perched a few feet above the water. During whale season the Hawaiian Humpbacks seem surreal - emerging out of the water beside you. The quiet of this ride allows the whale songs to be heard undisturbed. And the snorkeling is unparalleled. 

Sage has so much knowledge of Hawaiian culture and history it's fantastic to slow down and experience an important part of traditional Hawaiian life.

Meet Hayley, The Designer.

Big Island native Hayley Kaysing took her first sewing class at the Singer Sewing Center on the Big Island when she was just 7 and never looked back.  She studied fashion design and graduated from the University of Hawaii.  And in 2014 created the boutique line known now as ‘Hayhay Couture’.  Over the last three years Hayley's designs have been featured in Sports Illustrated Swimsuit Edition adorning the likes of super models Gigi Hadid, Emily DiDonato, Robyn Lawley, Hannah Ferguson, Rose Bertram, and Barbara Palvin as well as some of the ridiculously gorgeous 'rookies'. "It is incredibly fun as a designer to get to be so playful while designing, knowing that Sports Illustrated tends to feature progressive designs that inevitably set the trend in swimwear." 

How did you get your start in designing swimwear?

Living in Hawaii where the beach is a home away from home and swimwear is just as important as daily clothing, finding swimsuits that are not only cute but comfortable and fit well is every girls challenge. I took on that challenge, and started creating swimsuits that I felt were just that. I want women to feel their best while wearing the least, myself included. 

What about your line are you proud of most?

I am proud of the way people react when they find a new swimsuit or outfit that makes them feel good about themselves. Fashion, especially swimwear can be a challenge with so many unique figures to fit. Whether you are extra curvy, very thin or anything in-between, try it on!! I’m hoping you’ll be pleasantly surprised. 

Where do you find your greatest inspiration for design?

Out side of my windows. We are so blessed to live in such a beautiful paradise here on Maui, I find daily inspiration from the outdoors. Our current print was inspired by the tropical oasis that we get to call home. 

What advice can you offer other emerging designers?

Do it! Regardless of what your vision is, there is someone that will love it. And most importantly you’ll only get out of it what you put in, so make sure you’re ready to put in the work.

What would people find most surprising about your job?

The amount of work involved in creating a collection from textile design, pattern drafting, sample making, to overseeing production and all the odds and ends in-between. It truly is a labor of love. 

Where do you see HayHay Couture in 2 years? 

Every season we expand slightly, and in the next couple years, we would love to add more to the brand. I constantly have ideas brewing so don’t be surprised to see some unexpected additions join the lineup. 

Last year you introduced your first RTW collection, which was amazing BTW.  You chose an uber soft organic bamboo. Do you feel it is more difficult as a designer to make eco friendly choices?  

Absolutely, what people don’t realize is 'fast fashion’ is the second most polluting industry in the world. Making environmentally friendly choices can be costly but in my opinion well worth it. I am always striving to leave a minimal footprint by sourcing eco friendly fabrics, eco friendly printing process, and having our collection made in the USA. I’m mindful to design versatile pieces that take you through multiple seasons rather than trendy pieces that you’ll wear once or twice then get rid of. 

What can we expect for the future of your RTW collection?

I am so excited about this next collection and can’t wait to share it with everyone. This collection was designed as a capsule collection to take you from your workout to your weekend. 

Who do you love to follow on Instagram?

Driftwoodmaui for cute styling inspiration, and to see what’s new. Nadpea for gorgeous editorial shots. Hulahoopsmauijewelry for super cute jewelry and hilarious posts! And of corse my sisters Sweet_angelle who’s personal style I admire most, and Triplll the best photographer I know. 

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